The pace of technology is ever changing, and so are the human resources needs of your organization. Today’s employers face many challenges when it comes to finding the most effective and talented employees. Keeping up with these changes requires staying on top of the latest trends to attract and retain the best talent. In this article, we discuss some of the most note-worthy HR trends for the 21st century.
Organizations are relying more on technology to help streamline processes and keep them flexible. But just as technology is a learning tool, human resource professionals must adapt to the latest technology-and more importantly the ways that their department uses technology. One of the fastest-growing trends in employee relations is social media. Today, it is essential for recruiters and HR pros use online tools to connect and engage with candidates. Human Resources professionals are using social media tools to distribute career information, open positions, and interview videos. Many companies are also actively using social media tools to share employee videos, promote events, and track employee growth.
Companies have long been using videos to promote job openings and showcase a candidate’s skills and accomplishments. Social media is no different-employers have now taken the next step by posting recruitment videos on their websites, YouTube included. Videos are now one of the best ways for hiring managers to showcase their candidates. In fact, more than three-fourths of HR managers surveyed said they are very likely to use videos in their recruiting efforts. If you’re not already using videos to market yourself and your skills, then it’s high time you get started.
A recruitment video can go a long way toward communicating your business vision and mission to the world. Recruiters and HR leaders have already were using videos to highlight their companies’ top candidates. Now, recruiters and human resource experts are using videos to help human resources staff recruit the best candidates and let them know what makes a great candidate.
In the past, recruiters often just posted recruitment videos on their own websites. Now, these videos are being repurposed for the workplace. To make using these videos even easier, here are eight of the most interesting HR trends for the future that you should keep in mind:
When you’re planning an event or advertising campaign, make sure you incorporate video into your campaign. When you hand out brochures or sign posters, many people see the video, but when they need to know more, they’ll need a visual explanation of your company. This is especially important if you’re running a large and expensive campaign like an advertising campaign for your company’s products or services.
If you have webcams set up at all of your company’s locations, you should make sure you use them. Employees aren’t always aware of what’s going on at their place of work. If you’re putting on a webinar, for example, you might want to show a live feed of the event so that people can watch it in the comfort of their own home. If you’re holding an event at a venue, then you’ll need to have an employee present to take notes on the event, as well.
Finally, you can use a video to promote your career development. Human resources experts recommend that candidates use videos as one of the tools in their employment development arsenal. It’s not enough to talk about the benefits of your career path or talk about the job market. You need to show prospects what your skills are and how they can benefit the company. Videos are a great way to do this.
